ALLign � AI-Native Entertainment Studio

Selected Work � Campaign

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Campaign � 2025

Motorcar Parts
Of America

Hybrid AI Campaign

ClientMotorcar Parts of America (MORI Execution)

TechLas Vegas LED + Hybrid AI

TypeAdvertising Campaign

Status2025 � Early Access

ScaleGlobal Rollout

End-to-end campaign engineering featuring real-time LED volume production and hybrid AI workflows for the automotive sector.

LEDVolume

AIHybrid

GBLScale

LED VolumeHybrid AIAutomotiveReal-Time

Production Gallery (BTS)

On-set engineering and real-time LED volume calibration for MPA campaign.

Selected Work � Music � Gaming

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Music � Gaming � 2022

Run The
Jewels

�No Save Point� � Collaborative Campaign Film

ClientCD PROJEKT RED (in collaboration with Calvin Serrano)

Year2022

ScopeAAA Game Marketing Campaign

A hybrid production merging robotic motion control, LED backdrop environments, and advanced CG animation to support the global launch campaign of Cyberpunk 2077.

Our Role

� Delivered the majority of performance-driven 3D animation.
� Programmed robotic motion sequences for the Bolt high-speed cinebot system (MRMC).
� Aligned robotic camera telemetry with a virtual 3D production environment.

Technical Systems

Robotic Motion Control

� Bolt high-speed cinebot (MRMC).
� Path programming via Flair ecosystem.
� Frame-accurate repeatability for VFX integration.

Hybrid Production Environment

� LED backdrop integration for digital backgrounds.
� Lens calibration and telemetry alignment.
� Advanced lighting and compositing workflows.

Why this is relevant: This project demonstrates our ability to operate at the intersection of robotics, virtual production, and high-end VFX � delivering synchronized physical and digital production systems for AAA entertainment campaigns.

Public Reference

Official Music Video ?

Production Gallery (BTS)

Robotic motion control telemetry and virtual production environment sync.

Selected Work � Esports Promo

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Esports Promo · 2023

LEC Winter
Promo 2023

Cinematic Esports Launch Film — LEC Season Opener

ClientLEC

Year2023

TypeSeason Launch Promo

Service360° Full Service

A cinematic launch piece for the LEC Winter 2023 season, this project captures the intensity and identity of Europe's top League of Legends league. Built as a high-energy promo, it blends stylized storytelling, esports culture, and bold visual direction to introduce a new competitive era and format for the league.

Why It's Special

This project stands out by translating esports into a cinematic experience — all character designs and abilities are custom made, as well as story-line and 3D environmental execution and on-set shooting. 360° full service.

360°Full Service

3DEnvironments

LEC2023

EsportsCinematic3DOn-SetCustom Characters

Project Pool � VR Installation

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VR Installation � 2024�2025

Sense Share
Bear

Immersive VR Exhibition � Japan House Los Angeles

ClientJapan House LA / Sebastian Masuda

Year2024�2025

LocationLos Angeles, USA

An interactive VR experience developed as part of the exhibition �YES, KAWAII IS ART � Express Yourself!� at Japan House LA. The project translates a highly expressive artistic universe into a stable, real-time immersive system designed for continuous public interaction.

Our Role

� Designed and engineered the technical framework for the VR installation.
� Developed spatial layout, lighting logic, and structural exhibition architecture.
� Built an immersive pipeline capable of supporting long-term exhibition deployment.

Technical Systems

� Real-time environment development in Unreal Engine.
� Optimized VR performance for exhibition-grade reliability.
� Integrated spatial interaction systems and lighting simulation workflows.

Why this is relevant: This demonstrates our capability in building institution-grade immersive systems � not just content, but stable, engineered real-time environments suitable for public exhibition and cultural platforms.

Public Reference

Japan House LA Exhibition Page ?

Selected Work

Featured Projects

View All Work ?

CAMPAIGN

Motorcar Parts
Of America

MPA � 2025

Las Vegas LEDHybrid AILarge Scale

Advanced campaign engineering featuring real-time LED volume production and hybrid AI workflows for automotive marketing.

MUSIC � GAMING

Run The Jewels
� Cyberpunk 2077

CD Projekt Red � 2022

Global Launch40M Views12 Markets

Robotic motion control, LED volume, and CG animation support for the global launch campaign, executed in collaboration with Calvin Serrano.

ESPORTS PROMO

LEC Winter
Promo 2023

LEC · 2023

360° Full Service3D EnvironmentsCustom Characters

Cinematic esports launch film for the LEC Winter 2023 season — custom characters, 3D environments, and on-set shooting.

Strategy

Marketing
Intelligence

Creative built from audience insight, platform behavior, and performance data.

We study the market before we build the campaign.

Audience behavior, competitor positioning, ad patterns, platform trends, search intent, and conversion goals shape the creative from the start. Every asset is designed to serve a clear business objective, not just look good.

Audience Strategy

Customer profiles, buyer psychology, behavior patterns, and message angles.

Competitive Research

Brand positioning, category gaps, ad library research, and offer analysis.

Platform Strategy

Creative built for Instagram, TikTok, YouTube, Meta ads, websites, and paid campaigns.

Performance Feedback

Testing, analytics, iteration, rollout, and creative optimization.

Services

Human Vision.
Advanced
Systems.

Talent, Creative, data, AI, and engineering in one system.

We integrate multiple disciplines into one unified pipeline. From strategy to execution, one team delivers. Built for speed, agility, and scale.

Creative

Campaign strategy, brand messaging, concepts, scripts, storyboards

Production

Live action, virtual production, AI production, branded content

Post and Finishing

Editing, VFX, compositing, color, sound, music

Performance

Ad testing, analytics, optimization, campaign rollout

Behind The Scenes

Behind The Build

A look inside our live-action, AI, virtual production, and post workflows.

Production Engineering

System Architecture

On-Set Workflow

Live Monitoring

Core Production

Studio Operations

On Set

LEC Production

Behind The Scenes

Scene Setup

Production

Final Prep

Technical Setup

Hardware Sync

Field Work

Remote Engineering

Final QC

Master Delivery

Project Pool

Selected Collaborations

EXHIBITION � VR

Sense Share Bear

Japan House LA � 2024�2025

VR Installation Unreal Engine 5 90 FPS

Context & Collaboration

The projects showcased here�with the exception of Sense Share Bear�were developed within rigorous collaborative frameworks alongside trusted partner agencies and production houses, including Goodboy Creative and Calvin Serrano. These references are the result of long-standing professional relationships built on mutual trust and shared creative ambition.

We are proud to have contributed our specific technical and creative expertise to these global productions. For internal transparency with Allign, we clearly outline the exact components and roles executed by MORI within these larger workflows.

At the same time, we fully acknowledge that large-scale global productions of this nature are collective efforts. They are made possible through the commitment and excellence of an international network of creative partners, and we only claim ownership of the specific segments we delivered.

We value these collaborations deeply and see them as an essential part of delivering work at this level.

Motorcar Parts
Of America

Run The
Jewels

LEC Winter
Promo 2023

Sense Share
Bear

ALL